ZapGoals Campaigns

ZapGoals lets you run Kickstarter-style funding campaigns powered by Bitcoin zaps.

What Are ZapGoals?

ZapGoals are funding campaigns where:

• You set a target amount in sats
• Supporters zap to contribute
• Progress is tracked publicly
• Everyone can see the goal status

Perfect for:

• Funding projects
• Supporting causes
• Rewarding milestones
• Community goals

Creating a Campaign

Step 1: Plan Your Campaign

Before creating, decide:

• Goal amount - How much do you need?
• Purpose - What will the funds achieve?
• Duration - When does it end?
• Rewards - What do supporters get?

Step 2: Create the Campaign

1. Go to Campaigns
2. Click Create Campaign
3. Fill in the details:

Field	Tips
Title	Clear, compelling, specific
Goal	Realistic amount in sats
Description	Explain why and what
End Date	Give enough time

4. Click Publish

Step 3: Share Your Campaign

Once live:

• Share the campaign link
• Post about it on Nostr
• Tell your existing audience

Writing a Great Campaign

The Title

Make it clear what you're funding:

• "Fund My Bitcoin Education Course"
• "Help Us Host the Austin Meetup"
• "Support Me"
• "Donate"

The Description

Include:

1. What you're creating or doing
2. Why it matters
3. How the funds will be used
4. What supporters get in return

Example structure:

## What We're Building
[Describe the project]

## Why It Matters
[Explain the impact]

## How Funds Will Be Used
- 40% - [Item 1]
- 30% - [Item 2]
- 30% - [Item 3]

## Thank You!
[Express gratitude, mention any rewards]

The Goal

Set a realistic goal:

• Too low? You might underdeliver
• Too high? People might not contribute

Research similar campaigns for benchmarks.

Tracking Progress

Your campaign dashboard shows:

• Current amount raised
• Percentage of goal
• Number of contributors
• Time remaining
• Recent zaps

Milestones

Add milestones to motivate supporters:

Amount	Unlock
25%	"I'll share a preview"
50%	"Live Q&A session"
75%	"Bonus content for all supporters"
100%	"Goal reached! Production begins"

Promoting Your Campaign

On Nostr

• Post when you launch
• Share updates regularly
• Thank contributors publicly
• Remind followers as deadline approaches

Beyond Nostr

• Email your list
• Share on other social platforms
• Tell friends and colleagues
• Reach out to relevant communities

Engagement Tips

• Reply to every contributor
• Post progress updates
• Share behind-the-scenes
• Celebrate milestones publicly

After the Campaign

If You Hit Your Goal

1. Thank all supporters
2. Deliver on your promises
3. Share progress updates
4. Keep supporters engaged

If You Don't Hit Your Goal

1. Thank everyone who contributed
2. Decide: continue, adjust, or refund
3. Communicate transparently
4. Learn for next time

Campaign Ideas

• Content Series - Fund a tutorial series
• Event - Host a meetup or conference
• Tool/App - Build something useful
• Research - Conduct and publish research
• Art Project - Create something beautiful
• Community Fund - Pool resources for a cause

Related

• Analytics - Track campaign performance
• Use Cases: Event Organizers - Event funding examples
• Use Cases: Developers - Project funding examples